Theses 17 / 20 AGAINST published 05 Apr 2026 · updated 06 Sept 2026 · v44

The SaaS Apocalypse

AI tooling is dismantling the value proposition of incumbent SaaS products. The pattern is not head-on competition but death by a thousand cuts — no single vibe-coded tool competes with Photoshop, but when millions of users need only 1% of its functionality, the market fragments irreparably.

+41.9pp
Basket vs S&P 500since published — the verdict number
Basket absolute+59.2% · 7 instruments
S&P 500 same period+17.3%
Call directionBearish ↓

A bearish call is scored on performance relative to the market, not the raw tape.

InstrumentPriceTodaySince publishedvs SPY90d
ADBEAdobe 255.06 -0.7% +4.4% -12.9pp —
FIGFigma 22.98 +1.2% +7.3% -10.0pp —
CRMSalesforce 241.78 -0.3% +30.7% +13.3pp —
IGViShares Software ETF 108.82 +1.8% +35.2% +17.9pp —
NOWServiceNow 153.12 +2.4% +49.5% +32.2pp —
WDAYWorkday 202.96 -0.5% +56.5% +39.1pp —
TEAMAtlassian 225.51 +2.0% +231.2% +213.9pp —
SPYS&P 500 — benchmark 773.09 +0.5% +17.3% — —
Basket: Seat-priced SaaS: sector ETF plus the canaries

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When we're wrong

2 theses are currently moving against us — Microsoft Has Lost the Plot, +42.9% since published; The SaaS Apocalypse, +59.2% since published. They stay on the board. We update priors on evidence, not on evidence we went looking for.